Last updated on 7.4.2017.




Lunchie Market is a marketing platform accessible at, and through Lunchie Market mobile applications and the Lunchie Market widgets integrated into third party websites (together, the “Lunchie Market Platform”) that connects Lunchie Market users (“User(s)”, “you” or “your”) with merchants (“Merchant(s)”) to enable you to buy Food products offered by Merchants (“Food Items”). The Lunchie Market Platform is made available by Lunchie Oy (“Lunchie Market”, “us”, “we” or “our”), a company registered in Finland (business ID 2749238-3) with post address at Hämeentie 62 B 14, 00500 Helsinki, Finland. Lunchie Market is the controller of the personal data processed in relation to the Lunchie Market Platform.


Protecting your privacy is important to us. Accordingly, we’re providing this Privacy Policy to explain our practices regarding the collection, use and disclosure of information that we receive when you use the Lunchie Market Platform (including,, our mobile application and any widgets embedded in third party websites). This Privacy Policy does not apply to any third-party websites, services or applications, even if they are accessible through the Lunchie Market Platform (e.g. if they can be accessed by links on the Lunchie Market Platform) or even if they link to the Lunchie Market Platform (e.g. a third party website that contains a Lunchie Market widget). For clarification: This Privacy Policy applies to your use of the Lunchie Market widget embedded in a third party website, but not to your use of the rest of such third party website. Any information that we collect is subject to the privacy policy in effect at the time that Information is collected. We may, however, modify and revise this Privacy Policy from time to time.


Our Privacy Policy explains what information we collect and why we collect it, how we use that information, and the choices we offer, including how to access and update information. This Privacy Policy constitutes a description of the data file of the users of the Lunchie Market Platform as set out in the Finnish Personal Data Act (Sections 10 and 24). If you have any questions about our privacy policy, please email us at:






Lunchie Market may modify or revise this Privacy Policy at any time by posting the amended terms on the Lunchie Market Platform. The revised Privacy Policy will become effective immediately when posted on the Lunchie Market Platform. Your continued use of the Lunchie Market Platform after any revisions become effective constitutes your acknowledgment and acceptance of the terms of the revised Privacy Policy.




Lunchie Market collects two types of information from our Users: (i) User Data; and (ii) Technical Data. Although Technical Data is usually nonpersonally identifiable information, you can sometimes be recognized from it. In such situations, Technical Data can also be considered personal data under applicable laws.


User Data


“User Data” is information that identifies a specific User. When you engage in certain activities on the Lunchie Market Platform, including, but not limited to, creating a User (or Merchant) account, registering with us, purchasing Food Items from Merchants, submitting or posting content (such as photos or a review), sending feedback to us or a Merchant, requesting information about our services, or entering into a Merchant agreement, we may ask you to provide certain personal information about yourself, including your user name, password, first and last names, mailing address (including zip code), e-mail address, telephone number, date of birth and gender.


To enable you to purchase Food Items, we will ask you to provide us with your payment method information (e.g., credit card number, expiration date and authentication codes) or related information. Depending on the activity, some of the information we ask you to provide is identified as mandatory and some is identified as voluntary. If you do not provide the mandatory information for a particular activity that requires it, you will not be able to engage in that activity.

We use User Data to provide the services offered through the Lunchie Market Platform to you, enhance the operation of the Lunchie Market Platform, improve our marketing and promotional efforts, analyze the use of the Lunchie Market Platform, determine the popularity of specific Food Items or other services or products, improve our service offerings and to tailor your experience with third parties.


If you choose to use any referral service to tell a spouse, family member or friend about the Lunchie Market Platform, we will ask you for your spouse, family member or friend’s name and e-mail address or other online contact information. You may also refer the Lunchie Market Platform to your spouse, family member or friend through social networks, such as Facebook. In any such case, we will send your spouse, family member or friend e-mails or other online messages inviting him or her to visit the Lunchie Market Platform. We will use this information for the sole purpose of sending the invitation and tracking the success of our referral program.


To enable us to send your information to another person, we may store your personal information and the personal information of any recipient. We will use that other person’s contact information to allow him or her to access the information you requested we send and for no other purpose.


We may also use User Data to troubleshoot, resolve disputes, accomplish administrative tasks, contact you, enforce our agreements with you, including our Terms of Use and this Privacy Policy, comply with applicable law and cooperate with law enforcement activities.


Technical Data


“Technical Data” is mostly technical information that we do not use to identify a specific User. This type of information may include things like the Uniform Resource Locator (“URL”) of the website you visited before coming to the Lunchie Market Platform, the URL of the website you visit after leaving the Lunchie Market Platform, the type of browser you are using and your Internet Protocol (“IP) address. We and/or our authorized third party service providers and advertisers, may automatically collect this information when you visit the Lunchie Market Platform through the use of electronic tools like cookies, web beacons, pixel tags or similar tools.


We use Technical Data to troubleshoot, administer the Lunchie Market Platform, analyze trends, gather demographic information, comply with applicable law and cooperate with law enforcement activities. We may also share this information with our authorized third party service providers and advertisers to measure the overall effectiveness of our online advertising, content and programming.




We do not transfer personal data outside the European Union or the European Economic Area.


We will not share your personal data with other parties except as provided below:


Sharing your Information with Third Party Service Providers


We may use third-party service providers to perform certain functions on our behalf, such as processing credit card payments and debt collection, providing customer service, analyze data and traffic flow, and handling certain marketing functions. We share your personal data with such Service Providers solely as needed to fulfill such functions as well as with Merchants for the purpose of providing you with the Food Items that you have purchased through the Lunchie Market Platform and for no other purpose.


Sharing your Information Due to a Change in Control


As with any other business, Lunchie Market could merge with or be acquired by another company, sell all or substantially all of its assets or a line of business, or undergo a similar event. Lunchie Market has the right to assign or share the information it maintains, including personal data, to one or more affiliates or to one or more successors, assigns, acquirers, or affiliates in connection with a restructuring, reorganization, merger, acquisition or other change of control of Lunchie Market, as well as in the unlikely event of Lunchie Market’s insolvency, bankruptcy or receivership. However, personal data will remain subject to this Privacy Policy unless you agree to the contrary. Lunchie Market will notify Users of such an occurrence by posting a notice on the Lunchie Market Platform and/or e-mailing to the e-mail address you have provided us.


Sharing your Information for Lunchie Market’s Protection and for the Protection of Others


Subject to applicable laws, we may also disclose personal data when we believe release is appropriate to comply with the law or a court order, to enforce or apply this Privacy Policy, our Terms of Use or other agreements. Additionally, we may also disclose personal data to protect the rights, property or safety of the Lunchie Market Platform, its Users or others in situations that we believe involve potential threats to the physical safety of any person or property, if we believe that your information in any way relates to that threat.




You have the right to know what personal data we have stored about you by sending us a written request to the post address indicated above. We may charge a processing fee in case less than 12 months have passed since your last data request.

You also have the right to have incorrect, outdated, or unnecessary personal data we have stored about you corrected or deleted by contacting us on the addresses indicated above. If you have a Lunchie Market Account, you may change most of your User Data by updating your account information.




Opting out of Administrative E-mails


Administrative e-mails are e-mails related to a User’s activity on the Lunchie Market Platform, and include e-mails regarding a particular User’s account, requests or inquiries, purchases of Food Items, redemption of Food Items, reception of Food Items and related products and services. As a condition of purchase of Food Items, we will send you administrative e-mails. We will send you information regarding your account activity and purchases. You cannot opt-out of administrative emails.


Opting out of Promotional E-mails


As a condition of purchase of Food Items, we will also send you e-mails containing information regarding updates about our products and services and promotional offers (“Promotional E-mails”). Promotional Emails advertise our products and services, including exclusive sales and other offers of Food Items, and/or the products and services of our advertisers and affiliates. In contrast to administrative e-mails, you do have a choice with respect to Promotional E-mails. You may elect to optout of receiving Promotional E- mails at any time after registering by updating your account settings, by hitting the “unsubscribe” button at the bottom of any of our e-mails.




We take security seriously and take numerous precautions to protect the security of personal data, however, please note that no Internet service is completely secure. We recommend that you do not share your password or user name with anyone. In addition, your personal data resides on a secure server that only selected personnel and contractors have access to. We use technical and organisational measures to protect personal data against unauthorised access, transfer, deletion or other handling that may compromise information security. Such methods include the use of firewalls, encryption technologies and safe server rooms, proper access control systems, the controlled provision of user rights and supervision of their use, providing instructions for data processors, and the thorough selection of competent subcontractors who comply with industry standards for information security management.






To facilitate and customize your experience with the Lunchie Market Platform, we store cookies on your computer. A cookie is a small text file that is stored on a user’s computer for record-keeping purposes which contains information about that user. We use cookies to save you time while using the Lunchie Market Platform, remind us who you are and track and target your interests in order to provide a customized experience. Cookies also allow us to collect Technical Data from you, like which pages you visited and what links you clicked on. Use of this information helps us to create a more user-friendly experience for all visitors. In addition, we may use third party advertising companies to display advertisements on the Lunchie Market Platform. As part of their service, they may place separate cookies on your computer (so-called third party cookies). We have no access to or control over these cookies. This Privacy Policy covers the use of cookies by the Lunchie Market Platform only and does not cover the use of third party cookies by any advertiser or other third party. Most browsers automatically accept cookies, but you may be able to modify your browser settings to decline cookies, if you wish to do so. However, if you do so, some parts of the Lunchie Market Platform may not work properly.


Other Tracking Devices


We may use other industry standard technologies like pixel tags and web beacons to track your use of the Lunchie Market Platform, or we may allow our third party service providers to use these devices on our behalf. Pixel tags and web beacons are tiny graphic images placed on certain pages on the Lunchie Market Platform, or in our e-mails that allow us to determine whether you have performed a specific action. When you access these pages or open or click an e-mail, pixel tags and web beacons generate Technical Data of that action. Pixel tags allow us to measure and improve our understanding of visitor traffic and behavior on our Lunchie Market Platform, as well as give us a way to measure our promotions and performance. We may also utilize pixel tags and web beacons provided by our affiliates or third party service providers for the same purposes.


When using and accessing the Lunchie Market Platform, you might give us the permission to process your location data. We use only the location data that you give us permission to process and only use it to optimize the functionalities of the Lunchie Market Platform. Note that you may prohibit the use of your location data at any time.




This Privacy Policy only addresses the use and disclosure of information we, Lunchie Market, collect from you. Other websites that may be accessible through the Lunchie Market Platform have their own privacy policies and data collection, use and disclosure practices. We are not in control of and are not responsible for the policies or practices of third parties. If you link to any third party website, or follow a link to such website, we urge you review such website’s privacy policy.




Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we employ commercially reasonable security measures to protect data and seek to partner with companies that do the same, we cannot guarantee the security of any information transmitted to or from the Lunchie Market Platform, and we are not responsible for the actions of any third parties that may receive any such information. Please also refer to the sections entitled “Security.”




The Lunchie Market Platform is not intended for users under the age of 13. We do not intend to collect any personal data from children under the age of 13.




We may provide areas on the Lunchie Market Platform where you can publicly post information about yourself, can communicate with others, or can review Food Items and related products and services and submit media content. This information may be accessible by other Users, Merchants and third party users and may appear on other websites or web searches. As a result, this information could be read, collected and used by others. We do not control or endorse the content, messages or information posted by third party users. We are not liable for the privacy of any of your or any other third party postings to the Lunchie Market Platform and specifically disclaim any liability resulting from such postings and communications, including any objectionable content. We have no control over who reads your postings or what other users may do with the information you voluntarily post, so please use caution when posting any personal information.